Privacy Policy: Peak VO2 Analytics

Last Updated: March 20, 2026

At Peak VO2 Analytics, we believe that precision in data is the foundation of performance. That philosophy extends to how we handle your personal information. This Privacy Policy outlines our commitment to your privacy, how we process your data, and your rights as a user of our services and website.

1. Introduction & Data Controller

Peak VO2 Analytics provides software and hardware solutions designed to analyze metabolic data, providing deep insights into cardiovascular, respiratory, and muscular function.

For the purposes of data protection regulations (including the GDPR), the Data Controller is: Peak VO2 Analytics Contact: privacy@peakvo2analytics.com

2. Our Core Privacy Principles

We operate under a "minimalist" data philosophy. We only collect what we need to help you reach your peak.

  • Purpose Limitation: We only process data for specific, legitimate business purposes.

  • Data Minimization: We collect the least amount of data necessary to provide our services.

  • Integrity and Security: We use industry-standard encryption (SSL) and internal security protocols to prevent unauthorized access.

3. Data We Collect

A. Information Collected Automatically

Our servers automatically log certain technical details to ensure security and site functionality:

  • IP Address, Browser type, and operating system.

  • Timestamp of visit and referring URL.

B. Information You Provide Voluntarily

  • Direct Contact: Name and email for responding to inquiries.

  • Newsletters: Name, email, and profession for performance updates (Consent-based).

  • Professional Training: Name, address, and contact info for certifications.

4. AI Analytics & Data Anonymization

To stay at the forefront of human performance science, Peak VO2 Analytics utilizes advanced AI models to refine and inform our training plans.

  • Anonymization & Aggregation: We may process your metabolic and performance data in an anonymized and aggregated format. This means all personally identifiable information (PII) is stripped away, ensuring the data can no longer be traced back to you.

  • Purpose of AI Processing: This de-identified data is used for high-level AI analytics to identify physiological trends, improve the accuracy of our predictive models, and optimize the training protocols we offer to the entire community.

  • Your Privacy: Because this data is fully anonymized before it enters our AI engine, it does not impact your individual privacy or allow for personal identification.

5. Third-Party Data Sharing

We do not sell your data. We only share information with trusted partners necessary to deliver our services, such as cloud hosting (Azure), payment processors, and educational partners for our Academy. All partners are contractually bound to follow data protection standards equivalent to our own.

6. Your Rights

Regardless of your location, you have the right to:

  • Access & Rectification: Request a copy of your data or correct inaccuracies.

  • Erasure: Request the deletion of your personal data ("Right to be Forgotten").

  • Withdraw Consent: Opt-out of marketing or AI-related data contributions (where applicable) at any time.

To exercise these rights, contact us at privacy@peakvo2analytics.com.

7. Specific Disclosures

  • Minors: Our services require parental permission for individuals under the age of 18.

  • California Residents: We do not sell PII. We do not currently respond to "Do Not Track" browser signals, but you can manage cookies manually.

8. Contact Us

If you have questions about this policy or how we use your data to power your performance, reach out to:

Peak VO2 Analytics Email: privacy@peakvo2analytics.com